Meet the Geeks

anthony mcguire
Co-Founder & CEO, PWR House

Anthony is the Co-Founder and CEO of PWR House, an AI-powered creative holding company building the future of media by turning creators into companies and culture into commerce. PWR House’s proprietary PWR Brain technology merges cultural intelligence with AI to give brands a creative edge across talent partnerships, creator-led brands, and live social commerce.

Previously, Anthony led Growth and Business Development at Neustreet, blending finance, data, and media, and worked on Facebook’s Global Partnerships Team, managing global brands like Procter & Gamble and Heineken. With international experience across the U.S., Europe, Asia, and the Middle East, he is also a writer and speaker on the intersection of technology, culture, and the creator economy.

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